World Wide Fund for Nature (WWF)

Source:  NIE

Context: The Uttarakhand Forest Department has partnered with WWF to install trap cameras in forest interiors to provide real-time wildlife alerts on forest roads.

  • Forest department is installing trap cameras in interior forest roads to alert drivers about wild animal movement in real time.

About WWF (World Wide Fund for Nature):

  • What is WWF?
    • An international NGO working for environmental conservation and reducing human impact on nature.
  • Established: 1961
  • Founders: Sir Peter Scott, Max Nicholson, and others
  • Origin: Initiated to support IUCN and global conservation efforts via fundraising and activism.
  • Headquarters: Gland, Switzerland
  • Objective of WWF:
    • To halt environmental degradation and promote a sustainable future where humans live in harmony with nature.
  • Major Functions:
    • Supports over 3,000 conservation projects across 100+ countries.
    • Publishes Living Planet Report and maintains the Living Planet Index.
    • Conducts campaigns like Earth Hour and Debt-for-Nature Swap.
    • Works in six major domains: wildlife, forests, oceans, freshwater, food, and climate.
    • Uses AI tools and sensor-based technologies for wildlife monitoring.
    • Funded primarily by individuals (65%), governments (17%), and corporate donors (8%).