Content for Mains Enrichment (CME)
Source: TH
Context: Sadiwara, a village in South Kashmir’s Anantnag district, has launched an innovative and eco-friendly initiative called ‘Give Plastic and Take Gold’.
About: The schemes offer a gold coin as a reward to anyone who collects 20 quintals of plastic waste.
Impact: Within 15 days of starting the campaign, the village was declared plastic-free. The initiative has gained popularity and has been adopted by other panchayats as well.
Values: The initiative is innovative, unique, environment-friendly, community-led and participative.